Promoting business ownership as a career of choice, especially for bumiputera residents to generate a consistent source of income as well as to be actively involved in economic activities.

• Business owners must be between 21 and 60 years of age;
• The owner must also be the operator of the business;
• Priority is given to those with at least a diploma-level academic qualification;
• Applications must be submitted through a registered company;
• The company must be 100% bumiputera owned;
• The company must obtain an official licensing offer letter from a registered licensor;
• The licensed business must be syariah-compliant;
• Applications from sole proprietorships or partnerships are limited to financing below RM250,000;
• Cooperatives applying must do so through a Sendirian Berhad company (Private Limited company);
• The applicant company, business owner, and shareholders must have a good credit history and must not be declared bankrupt.